By Julian Mendoza The NBA’s main attraction this weekend might be the high-flying slam dunks and dazzling plays of the 2019 All-Star festivities, but one spectacular feature requires viewers to focus not on the hoop in front of their favorite player, but on what’s on their back. Image via NBA. On February 15th, the Friday that held the first [...]
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The Nike Adapt BB and the Questionable Future of Auto-Lacing Sneakers
By Julian Mendoza Last month, NBA stars like Jayson Tatum, Luka Doncic, and Kyle Kuzma took us “Back to the Future” with some fancy footwear straight out of a science fiction movie: laceless basketball sneakers with technology to tighten themselves. Dubbed the “Adapt BB” by Nike, the new innovation looks to challenge the norm for [...]
Multimedia Platforms are the Future of Journalism
By Julian Mendoza In an age ruled by social media and pocket-sized devices, accessibility and speed are two of the most important aspects of surfing the web for people in 2019. Music can now be downloaded and streamed on the fly via streaming services such as Apple Music and Spotify. Movies and TV can be accessed similarly [...]
Welcome!
Hello everybody! Welcome to The Amherst Outlet, an extension of TrueMass, your online media source for Amherst news. I’m Julian Mendoza, an English and Journalism double-major at UMass Amherst, one-third of TrueMass and the sole reporter behind this blog. Although I’m happy you’re here, this introduction is, hopefully, the last chance you have to get [...]
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Welcome to TrueMass 2.0, your hub for Pioneer Valley news fit for a 2019 individual.
Creating the Blog
Creating this blog was a labor of love. WordPress has made it simple to execute our team's vision to bring you the TrueMass you see today. The template at our disposal helps to make our site easily and smoothly navigated while creating at ambiance comfortable for the viewer. Our content is a compilation of our [...]
Racism on UMass Campus
Issue Despite increased security, campus police investigations, and a racism teach-in, the Melville dorm at the University of Massachusetts at Amherst has recently experienced its third racist incident in just two months. Each event has prompted a statement from Chancellor Subbaswamy denouncing racism, however, many Melville residents feel that the university is not taking appropriate [...]
Scenes from the Election
Voters of all ages participated in this year's state and town election, held at the Bangs Community Center in Amherst, Massachusetts.
Alcohol Use on the UMass Amherst Campus
Alcohol Use on the UMass Amherst Campus According to Diane Fedorchak, 1,825 college students die every year in the United States due to alcohol related incidents. At the University of Massachusetts Amherst, there are regulations set in place to attempt to prevent high risk drinking that may lead to these incidents. However, some students [...]
It’s All Fun and Games Until It Goes Too Far: How to Make Frat Parties Fun For All
It’s All Fun and Games Until It Goes Too Far: How to Make Frat Parties Fun For All By Julian Mendoza Last semester, University of Massachusetts student Raaya Alim decided to loosen up one weekend and take a break from her stressful school work. Like many college students, she chose to go to a fraternity [...]
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